Email marketing campaigns can be incredibly effective when run properly, allowing you to access a wide customer base and provide your audience with important information about your brand and products, while encouraging them to make purchases. However, organising and running a successful email marketing campaign can be a challenge, especially for people new to this…
Email marketing is a digital advertising strategy that connects your business with millions of internet users via email delivery. Just think about how many times people check their emails a day. This makes email marketing a smart and effective way for small businesses to market. By adding email marketing to your digital marketing strategy, your business…
The average person can receive anything from 10 to 100 different brand marketing emails a day – so when it comes to your email marketing, it’s important to stand out from the other companies you’re vying for inbox space with. If you’re wondering how to make email marketing work for your business, here are a…
With the growth of other digital marketing strategies, the significance and importance of email marketing have often been questioned. With this blog on email marketing tips, we are going to tell you why creating a strong email marketing strategy is important and allows you to connect and reach your target audience in a personalised way…
Email campaigns are still a vital marketing method that businesses should be using to stand out from the crowd and to build their brand. It is a great way to upsell to existing customers and to process potential customers through a sales funnel. However, email marketing campaigns have become far more sophisticated over the years,…
Email marketing is still one of the most popular and effective methods of marketing. Free, quick and direct – but just how do you get those clicks? Create incentive with attention-grabbing subject lines This is the most important element of email marketing by far. The subject line is the first thing that someone will see…
There are more than 2.5 billion people around the world using email, and this figure is growing on a daily basis, according to the Radicati Group. With more than 34% of the people in the world using email, there is a huge potential for your business. Email marketing is great for attracting potential customers, and…